In the fiercely competitive automotive industry, nobody pushes dealers harder to excel than our own manufacturers. They want standout dealerships because they know that consumers want to do business with the best.

So Schomp MINI is very happy and proud to say that MINI USA has named our dealership one of the top dealers in America, a recipient of its “Golden Bulldog Award.” The Golden Bulldog Award is given to dealers for outstanding overall performance, offering best-in-class customer experience and clear and consistent brand representation.

There are 104 MINI dealers in the U.S., and there are only 11 Golden Bulldog Award winners. This is the second year MINI has given out the Golden Bulldog Award, and we are a repeat winner. Darn proud of it, too.

The English bulldog is the mascot/symbol of the brand because our cars are inspired by “the iconic bulldog stance and spirit that is reflected in the modern MINI.”

Mike Peyton, VP of MINI of the Americas, said, “Our dealers play a vital role as the primary customer touch point in representing our brand with a compelling and uniquely ‘MINI’ customer experience. I, along with the entire MINI team, congratulate this year’s Golden Bulldog winners for their outstanding results and their ongoing dedication, hard work, and commitment to MINI.”